Nations Leading Provider of Cleaner Electricity Products Empowers Consumers to Directly Reduce Their Carbon Footprint with Launch of User Friendly Website and Community
AUSTIN, Texas-November 13, 2006-Green Mountain Energy® Company, the nations leading and longest running retail provider of cleaner electricity products brings its expertise to the consumer with the national launch of www.BeGreenNow.com. This web based product offering is designed to educate consumers and give them a simple way to take immediate action to offset their carbon footprint and fight climate change and global warming.
There are simple things all of us can do in our everyday life to reduce the level of carbon dioxide (CO2) emissions, and other greenhouse gas (GHG) emissions that we are directly and indirectly responsible for (your carbon footprint). BeGreenNow.com offers users a convenient and powerful one-stop web shop that provides information about the causes and potentially catastrophic effects of global climate change, relevant green news and how to connect with like-minded people. By reducing our carbon footprint and moving towards a more carbon neutral way of living, together we can do something as individuals and as a community to help solve these problems. BeGreen also empowers us all to take positive, immediate and easy action by offsetting all or a portion of our carbon footprint.
"For 10 years, we have given individuals, businesses and institutions the choice to support cleaner electricity that will help reduce the amount of carbon dioxide emissions from fossil-fuel power plants, says Gillan Taddune, Chief Environmental Officer, Green Mountain Energy Company. Now that the scientific community, governmental institutions and even the giant energy companies have finally reached a near-universal consensus that global warming is a real and growing danger, we believe that time is right for us to put, our expertise and experience as a leader and innovator in this area to work for all consumers. BeGreenNow.com is a community where individuals can learn more about what is happening to our environment, how it could greatly impact our future and future generations, and how we can all do something today to effectively begin to improve our global environment."
BeGreenNow.com Carbon Offset Experience:
* Enter any or all:
o Electricity Usage
o Ground Travel
o Air Travel
o Household Natural Gas Consumption
* Calculate Total Estimated Carbon Footprint
* Choose BeGreen Carbon Offsets that fit lifestyle and budget (Trees planted on your behalf; Renewable Energy Credits; or Verifiable carbon offset technologies.
BeGreenNow.com operates using web 2.0 application which utilizes an advanced blend of technologies to offer a simple and easy-to-use way for anyone to offset, or even negate, their carbon footprint. BeGreenNow.com is also a social networking community offering a place to learn and interact with others dedicated to a greener lifestyle and preserving a green existence.
BeGreen is also sponsoring a video contest from MySpace (www.myspace.com/begreennow) to encourage individuals to submit a crazy, funny, out-there (or just plain informative) video about what they do to Be Green. The entries will be posted on the BeGreen MySpace page and any visitors to the site will be able to vote for their favorite video. The winner will receive up to $500 worth of carbon offsets to perpetuate their green lifestyle.
About Green Mountain Energy Company
Green Mountain, the nations leading provider of cleaner energy and carbon offset solutions, began in 1997 with a simple idea: "to change the way power is made." The company offers consumers the choice of cleaner electricity products using renewable sources such as wind, solar, water, geothermal, and biomass, over electricity made from polluting fossil fuels. These cleaner energy sources help reduce the amount of carbon dioxide (CO2) emitted into the air. Since 1999, Green Mountain customers have collectively helped avoid over 2.5 million tons of CO2 emissions and have been responsible for helping to deliver more than six billion kilowatt-hours of renewable energy into the market. Additionally, Green Mountains customers have helped spur the development of 14 new wind and solar facilities across the nation, which are producing pollution-free power. For more information, visit www.greenmountain.com.



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